Blog change? Ads? What gives?

how-to
Jul 16, 20082 mins

If you’ve peeked at my blog site in the last twenty minutes or so, you’ve probably noticed some churn in the template in the upper-left corner; by now, it’s been finalized, and it reads “JOB REFERRALS”.

WTHeck? Has Ted finally sold out? Sort of, not really. At least, I don’t think so.

Here’s the deal: the company behind those ads, Entice Labs, contacted me to see if I was interested in hosting some job ads on my blog, given that I seem to generate a moderate amount of traffic. I figured it was worthwhile to at least talk to them, and the more I did, the more I liked what I heard–the ads are focused specifically at developers of particular types (I chose a criteria string of “Software Developers”, subcategorized by “Java, .NET, .NET (Visual Basic), .NET (C#), C++, Flex, Ruby on Rails, C, SQL, JavaScript, HTML” though I’m not sure whether “HTML” will bring in too many web-designer jobs), and visitors to my blog don’t have to click through the ads to get to the content, which was important to me. And, besides, given the current economic climate, if I can help somebody find a new job, I’d like to.

Now for the full disclaimer: I will be getting money back from these job ads, though how much, to be honest with you, I’m not sure. I’m really not doing this for the money, so I make this statement now: I will take 50% of whatever I make through this program and donate it to a charitable organization. The other 50% I will use to offset travel and expenses to user groups and/or CodeCamps and/or for-free conferences put on throughout the country. (Email me if you know of one that you’re organizing or attending and would like to see me speak at, and I’ll tell you if there’s any room in the budget left for it. 🙂 )

Anyway, I figured if the ads got too obnoxious, I could always remove them; it’s an experiment of sorts. Tell me what you think.


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ted_neward

Ted Neward is an independent consultant specializing in high-scale enterprise systems, working with clients ranging in size from Fortune 500 corporations to small 10-person shops. He is an authority in Java and .NET technologies, particularly in the areas of Java/.NET integration (both in-process and via integration tools like Web services), back-end enterprise software systems, and virtual machine/execution engine plumbing. He lives in the Pacific Northwest with his wife, two sons, and eight PCs.

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