martyn_williams
Senior Correspondent

Apple, Softbank at work on 3G iPod phone

news
May 15, 20062 mins

First phones to come of deal are expected to play downloaded songs, according to local reports

Softbank Corp., Japan’s third-largest cellular carrier, and Apple Computer Inc. have reached a basic agreement to develop cell phones that can play songs downloaded from Apple’s iTunes Music Store, according to local press reports.

The two companies reached the agreement after Softbank President Masayoshi Son met with Apple CEO Steve Jobs, said the Nihon Keizai Shimbun in its Saturday morning edition. Softbank recently entered the wireless business when it acquired Vodafone Group PLC’s Japanese unit.

The first phones to come from the partnership are expected to be 3G (third-generation) models that play downloaded songs, the newspaper said. Like current iPod music players, these handsets will play music downloaded via a personal computer. However, a second range of handsets that can directly access the iTunes Music Store and download songs is also being planned, the report said.

The first phones from the partnership will appear next year, said a Kyodo News Service report on Saturday.

Both Apple and Vodafone declined to comment on the reports.

While Apple’s iPod music players and its iTunes Music Store dominate the legal music download market in most countries, in Japan it and competing PC-based services are minor players. In 2005, about 96 percent of the 268 million tracks purchased electronically were downloaded via mobile services, according to the Recording Industry Association of Japan.

Last week NTT DoCoMo Inc., Japan’s top cell phone carrier, said it would add playback support for songs downloaded from online music stores that use Microsoft’s Windows Media Digital Rights Management 10 technology. Doing so will allow the phones to play tracks downloaded from PC-based services that compete with Apple’s iTunes Music Store.

Motorola Inc. has already built several handsets that can connect with and playback music from iTunes, but none of them are available in Japan and none can directly access the iTunes Music Store.