martyn_williams
Senior Correspondent

LG’s Shine to make international debut

news
Jan 3, 20071 min

Company will be showing off its latest cell phone at CES

LG Electronics Inc. is planning to give the successor to its popular ‘Chocolate’ cell phone its international unveiling at next week’s Consumer Electronics Show in Las Vegas.

The ‘Shine’ handset is a slider-type phone that’s been available in South Korea since October. It features a 2-megapixel camera and in South Korea it costs about 600,000 won (US$656). LG had previously said it would be available internationally during the first quarter so the launch at CES is in keeping with those predictions.

LG hopes it will repeat the success of the ‘Chocolate’ phone, which was projected to attract sales of 6 million phones in 2006. It was launched in Europe in May and in North America in August.

LG Electronics is expected to unveil the phone at a news conference in Las Vegas on Sunday at 8 a.m. local time.