Serena on Monday is announcing a mashup exchange, featuring an online catalog of pre-packaged mashup applications. The Serena Mashup Exchange features mashups that can be used as is or with the company's Mashup Composer, which can modify them. The exchange is part of Serena's Business Mashups announcement, featuring an on-demand service for deploying mashups. With the tools being unveiled, business users can dep Serena on Monday is announcing a mashup exchange, featuring an online catalog of pre-packaged mashup applications.The Serena Mashup Exchange features mashups that can be used as is or with the company’s Mashup Composer, which can modify them. The exchange is part of Serena’s Business Mashups announcement, featuring an on-demand service for deploying mashups. With the tools being unveiled, business users can deploy “Business Mashups” for everyday use, Serena said. Content, services, workflow and other application building blocks can be combined in these mashups. Geared for specific business needs, the mashups can be deployed on IT-managed servers or on Serena’s on-demand servers.In addition to the online exchange, components of Serena Business Mashups include: * Serena Mashup Composer, for visually composing mashups. It is designed to look and work like an Office 2007 application. * Serena Mashup Server, handling the technical execution of mashups including SOA-based orchestrations and BPEL processes. Mashup Server will be available as an on-demand server in early-2008, with a beta program set for this year. Technology Industry