Palamida is looking to capitalize on what it perceives to be a new opportunity – ensuring integrity of intellectual property. The company has hired industry veteran Mark Tolliver, formerly of Sun Microsystems and Hewlett-Packard, as CEO and president.Palamida IP Amplifier 3.0, available today, scans code to determine if any third party software might be in the user’s software product. The Palamida offering checks a customer’s code against a database of more than 38 million open source files and is intended to help users comply with any licensing obligations that may arise. “The software provides them with on-demand information on exactly what’s going on in their code base at any given time,” said Theresa Friday, a founder of Palamida. Priced on a subscription basis, IP Amplifier 3.0 costs from $50,000 to $250,000 per year. Tolliver left Sun after the company reorganized last year. He was chief marketing and strategy officer at Sun. “Just this month, after looking at any number of opportunities, I got excited and interested in Palamida and decided to jump in as CEO,” Tolliver.Given the high profile of the intellectual property issue these days, Palamida could have an interesting opportunity on its hands. The company may find itself pretty busy. Technology Industry