Best of the blogs: Most SOA consulting firms have some sort of methodologies in place, be those formal or informal. But they’re all different and, according to Dave Linthicum, most need some work. “What I’m proposing is that they come together as a standard ‘open methodology,’ driven by the SOA practitioners and not just the vendors or consultants, very much like a wiki,” he offers in Real World SOA. “As such, it evolves into something more practical and useful, with real experience that’s shared.” Columnist’s corner: David Margulius delves into the world of “huge shadow operations and underworld overtones.” No, not the realm of economic hit men, undercover narcs, or KGB agents. I’m talking rogue IT here — as in a medical doctor who is developing electronic medical records with Java, Oracle and Unix. “He’s the kind of rogue that IT needs to embrace and support — someone powerful enough to communicate the importance of IT to colleagues who may be reluctant to change,” Margulius writes. Podcasts: Dissecting what SMBs should look for when working to optimize your Web site for search engines, Oliver Rist explains what SEO is, and lays out some tactics. Then, Mr. Rist looks back on the fond time he spent at CES. “I don’t know if you realize this but Jesuits swear and drink.” A bit of digression, indeed, but he gets right back on track. Tune into Emerging Enterprise. The news beat: Siemens plunks down a cool $3.5 billion for UGS, a provider of product lifecycle management software. IBM details plans to hand off its printing division to Ricoh, which initially will acquire 51 percent and obtain the remainder over the next three years. And Cisco discloses a trio of router problems that impact TCP packets, IPv6 router headers, and the Crafted IP option. Technology Industry