The software giant steps forward to loudly proclaim its support for the sustainable IT movement and, with a notable list of credentials under its belt, the company appears to be off to a good start. “By shining a green spotlight on itself, Microsoft is calling attention to the fact that it understands the role that it — and the software and platform industry as a whole — has to play in the complex green-tech ecosystem,” Ted Samson writes in A green light for Microsoft. The company even designated a chief environmental strategist, Rob Bernard, and charged him with guiding and promoting the evolution of the company’s green agenda. “What remains to be seen is how that seemingly newfound green religion will manifest itself in future product offerings, particularly, in my mind, with respect to the successor to Vista.” Technology Industry