Nobody wants to be Greenpeace’s Public Enemy No. 1. To help companies avoid that by balancing profitability and environmental responsibility, some vendors are rolling out increasingly sophisticated tools. Ilog, with the Carbon Footprint extension it released this week for its supply-chain application, is one such example. “We’ll no doubt continue to see more vendors offering similar assistance — such as tools for predicting the carbon output of a newly remodeled datacenter — aimed at helping companies gauge the carbon footprint of their operations,” Ted Samson writes in Carbon-measuring software evolves. “The market is ripe as more decision-makers are forced to choose between saving that extra dollar or releasing that extra pound of CO2.” Technology Industry