Add another letter to the SOA acronym bowl: W, as in Web oriented architecture. “You can think of WOA as SOA meets the Web 2.0, but perhaps it’s not that simple,” David Linthicum writes in WOA vs. SOA? Linthicum continues that if you look at the most successful SOA deployments, most are occurring on the Web, not within the enterprise. “It does not matter to me if you call this The Global SOA, Web 2.0, or WOA, as long as the core value is understood,” Linthicum asserts. “What is changing quickly is that enterprises are finding that the path of least resistance … to build their SOAs on the Web, using Web resources, including content, Internet delivered APIs, and Web services.” Technology Industry